Thursday, 17 January 2008

Nike Considered: Nike's first sustainable running shoe

NIke has chosen for Jordan Air as platform for it's first line of sustainable shoes, nike considered.

Some of the intentions that are very close or equal to cradle-to-cralde:

1. Must be made from recyclable materials. (i.e., 100% recyclable plastics or veg-tanned leathers.)
2. Zero Toxins. Zero chemical adhesives. (no glue.)
3. Mechanical vs Chemical. (using mechanics and engineering to put the shoe together instead of chemical solutions.)
4. Closed Loop Technology. (the shoe must be able to come back 100% as another shoe or something else. Nothing goes to waste.)

Read the entire story of the concepting and processing on the blog of foodwear designer Jeff Staple, here

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