It seems like a big moment as there is a list of 40 speakers of both big international companies (Nestlé, Cadbury, BASF, ...) and organizations that are well known for their credible CSR reputations (Innocent, Timberland, Bodyshop, Green & Blacks ...)
I hope I'm not paying a lot of money for a greenwashing circus (what is SUEZ doing there?) but besides that, I believe it's a good occasion to collect new insights, models and learn from best practices, tactics to gain boardroom buy-in etc...
Some items on the program seem promising:
- The Business Ethics Imperative: Can responsible business save the reputation of capitalism?
- How to reduce carbon footprint and save money
- Banks and responsible business
- Avoiding Greenwash
- Convince the board to invest in corp. responsability