Monday 19 November 2007

The biomimicry design spiral as innovation tool (2)


Biomimicry (from bios, meaning life, and mimesis, meaning to imitate) is a new science that studies nature’s best ideas and then imitates these designs and processes to solve human problems. Studying a leaf to invent a better solar cell is an example of this “innovation inspired by nature.”
The core idea is that nature, imaginative by necessity, has already solved many of the problems we are grappling with. Animals, plants, and microbes are the consummate engineers. They have found what works, what is appropriate, and most important, what lasts here on Earth. This is the real news of biomimicry: After 3.8 billion years of research and development, failures are fossils, and what surrounds us is the secret to survival.

- Details on the design spiral as a design tool, here
- Special on Janine Benyus and Biomimicry in Time magazine
- Biomimicry cases !!!

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